Industry analysts, including Bloomberg’s Mark Gurman and Apple supply chain analyst Ming-Chi Kuo, suggest that Apple is working on a successor to the Apple Vision Pro. This new device is expected to build upon the capabilities of the Apple Vision Pro, which was announced at WWDC 2023 and is set to launch in early 2024.
Potential Upgrades and Improvements
Analysts believe that the successor to the Apple Vision Pro will likely include several key upgrades and improvements. These may include:
- Enhanced performance and processing power to handle more demanding tasks and applications
- Improved display technology, potentially with higher resolution, higher refresh rates, and better image quality
- Enhanced tracking and sensing capabilities for more accurate and responsive user interactions
- Refined design and ergonomics for improved comfort and wearability during extended use
- Expanded connectivity options and integration with other Apple devices and services
Release Timeline and Pricing
While the exact release timeline for the successor to the Apple Vision Pro is not yet known, analysts suggest that it could be launched sometime in 2025 or 2026. Pricing for the new device is also expected to be in line with or slightly higher than the $3,499 price tag of the original Apple Vision Pro.
Potential Market Impact
The release of a successor to the Apple Vision Pro could have a significant impact on the emerging mixed reality and extended reality (XR) market. As a leading technology company, Apple’s entrance into this space is likely to drive increased adoption and innovation in the industry, as well as heighten competition among other major players, such as Meta, Microsoft, and Google.
